The amount of €500,000 as a seed round led by SEED Capital was raised by Plytix, which offers a way for brands to track the performance of their products across multiple web shops. Plytix provides an online image bank where retailers fetch the needed product images stored on Plytix’s CDN. These images are tagged with an individual tracking code, making it possible to retrieve analytics data on each specific product. And this, regardless of which online retailer it is being sold by.
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